CLIENT BRIEF
Sometimes a client comes to us with a problem, not a brief — and we use our experience, knowledge, imagination, and a touch of recklessness to propose solutions, strategies, and concepts. This time, LIDO needed a space to host small meetings with their guests during EthCC —
a place that was both private and stylish.
OUR CONCEPT
We offered an extraordinary solution: creating a pop-up co-working space where people could come not just for a meeting, but also to work comfortably — with biscuits on hand. We rented a gallery space for a week, changed the flooring, furnished it, set up a coffee and snack area, prepared the presentation room, created merchandise, and branded the gallery window. Passersby stopped to admire the showcase, came inside to learn more, meet the brand, or book an appointment. The result? Brand awareness soared, interest grew, and the appointment schedule was fully booked!