CLIENT BRIEF
As one of the main sponsors of the ETHCC conference, LIDO wanted to create a side event to promote the company’s values and provide an opportunity to connect with conference attendees in a relaxed atmosphere.
OUR CONCEPT
We dared to merge the historic spirit of Brussels with a belief in the limitless possibilities of crypto. That’s how the Infinity Room was born — inside a gothic church. We divided the space into multiple zones, offering guests diverse experiences: business chats in the lounge areas, a dancefloor with a custom-made DJ booth and top DJ, food and entertainment in the common zone, bonding activities in the playground, and memory-making in the photo zones