HEARHERE is a boutique agency specializing in 360 marketing and production services.
We are masters in creating exquisite, thoughtful campaigns, events, where everything from the concept to the final picture is filled with meaning and extraordinary solutions.
Our approach is not to waste time and words on creating a temporary impression
– we work on a sustainable, long-lasting image of the brands we believe in and whose values we share.
We create trends, not just catch their shadows.
CONCEPT
HallowInn is an immersive show beginning its action long before you enter the venue.
It is a
mini universe that immerses the viewer in its worlds, captivating and intriguing.
In addition to the main show and
after-party, our event will start with social media, mini activations and personal mailings to guests. Our goal is not just to lead the spectator by the hand, breaking the 4th wall, but to really make them a participant in the show, having weight and making their own decisions.
One of the features of our event is the
multi-part series and constant inclusion.
The show will
start this year, but the characters will continue on social media, keeping the audience engaged and will return next year in a new place at a new time.
The show's own instagram and podcast allow for a sneak peek & realistic feel
–
Special viewers will receive unique gifts and puzzles personally delivered before the show
–
During the event, viewers will not just sit still, but explore the rooms, nooks and crannies of the hotel using their own guest kits (with unique merch and makeover tools)
–
A closing party will allow guests to get to know each other, socialize, relax and discuss their experiences.
MECHANICS
It's not just another immersive show.
This is an event for those who appreciate
quality entertainment, service, theatre art and also for the conscious viewer who appreciates the balance between hedonism and sustainability.
Moreover : we selected all the team members from the
best professionals in Fashion, Film and Theater industries. The costumes of the heroes came off the runway.
Make-up artists team - the best of the best working for
Vogue, Harpers Bazaar and fashion shows.
cameramen and photographers working on the content of the show - partners of
Zuhair Murrad, Paul Smith, Harpers Bazaar.
Set Design is based on the best theatre examples and years of experience in creating
a unique and immersive show atmosphere.
This is simply not to be missed.
Let alone be a part of it.
Why hallowinn?
communication PLAN
PHASE 1
Communication launch
Editorial shooting,
Video trailer shooting,
Outdoor activation
Social media follow up,
News,
Subscriptions to newsletter
& upcoming events
platforms
SOCIAL MEDIA
BILBOARDS
WILD POSTING
INFLUENCERS
OBJECTIVES
HallowInn offers many opportunities to effectively achieve your commercial and marketing goals:
#1Strengthen your brand image
Take advantage of HallowInn's unique environment to position your brand as creative, exquisite and in line with current trends.
#2Increase brand awareness
With advertising and creative campaigns before, during and after the event, you'll maximize the impact of capturing the attention of an engaged audience.
#3Audience engagement
Through creative activations and immersive experiences, you can engage attendees, strengthen their attachment to your brand, and generate meaningful interactions.
#4Lead Generation
Through the event and After Party, you'll collect qualified leads from attendees.
#1 Promotional announcements for the show in level 3*
#2 Promotional announcements for the after-party in level 3*
#3 Outdoor advertising: billboards in level 3*
#4 All social network publications in level 3*
*Level 3: Logo at the bottom of visuals + tag in post captions
GOLDEN PACK – GOLDEN PACK – GOLDEN PACK – GOLDEN PACK – GOLDEN PACK – GOLDEN PACK – GOLDEN PACK – GOLDEN PACK –
PARTNER BRAND | GOLDEN VISIBILITY PACKAGE:
#1 Promotional announcements for the show in level 2**
#2 Promotional announcements for the after-party in level 2**
#3 Outdoor advertising: wild posters - billboards 2**
#4 All social network publications in level 2**
#5 Branding the gift-packs on the show
ORIGINAL CONTENT CREATION
#1 Production of a short film about an event This film will be in line with the brand's guidelines on AD and storytelling. Several concepts have already been written around the creating of the show and the event itself
#2 Editorials and social media videos around the script and personages
**Level 2: Logo centered in the visual in the lower part + tag in the captions of the posts in the first lines of text.
#1 brand inclusion in the show script, hero's identity #2 Promotional announcements of the show at level 1
#3 Promotional announcements of the after-party at level 1
#4 Outdoor advertising: wild posters - billboards level 1
#5 All social network publications in level 1
#6 Branding the gift-packs on the show
DATA BASE
#1 Sharing of registrant database in compliance with RGPD laws for use for commercial purposes
ORIGINAL CONTENT CREATION
#1 Production of a short film about an event This film will be in line with the brand's guidelines on AD and storytelling. Several concepts have already been written around the creating of the show and the event itself #2 editorials and social media videos around the script and personages #3 Broadcasting of the content on specialized media to reach a minimum reach of 100k among the qualified target audience #4 The content will be royalty-free for the partner brand
To publicise and promote the event, in addition to creating our own channels
(HallowInn Instagram and Podcast) we will cooperate with our partners and show participants:
Alena Lavdovskaya 114k
Goldie Singer, songwriter 70,4k
Versace Hotel 1.7 million
Vogue Middle East